LET’S GO SHOPPING!

By January 25, 2018Digital, Marketing, Mobile, Website

News broke last week that Automatic, the company behind WordPress.com, is acquiring the team behind the brilliant WooCommerce WordPress plugin. For those of you who aren’t in the know, WooCommerce is a plugin that lets you turn your WordPress website into an awesome online store. We’re pretty big WordPress fans at StoneCoast and I must admit that we got a little bit excited.

WordPress is now massive and powers a staggering 23% of the web, becoming a core framework for publishing in the process. WooCommerce is huge when it comes to the online store space, powering at least 650,000 online stores.

With the acquisition of WooCommerce, this is another step that will help WordPress accomplish its goal of powering even more of the web. It should also bring big benefits in terms of integration and an even more seamless ecommerce experience for customers on the platform. It’s currently a great plugin that handles sales, stock control, vouchers, all types of payments, reporting, shipping… the list goes on.

We expect that the focus for the people at WordPress will be on making it easier to install and integrate, which is a good thing for us, and a great thing for our clients.

If you’re thinking a great ecommerce site is totally out of your reach, get in touch.